No.
One small word, just two little letters. But for many women, it can mean an entire lifetime of extreme poverty.
Using real stories covered in the news, we created a film showing the different effects that one word has on women around the world, and calling on the audience to say ‘yes’ to a fairer, more equal planet.
And that call was heard, with the film reaching more than 12m people, and appearing in everything from The Independent to Teen Vogue.
Client: One.org
No.
One small word, just two little letters. But for many women, it can mean an entire lifetime of extreme poverty.
Using real stories covered in the news, we created a film showing the different effects that one word has on women around the world, and calling on the audience to say ‘yes’ to a fairer, more equal planet.
Views: 2.64M+
Shares: 12K+
Engagement: 2.2%
Press coverage:The Independent, Teen Vouge ,The drum and The Hook
